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COMPELLING COMMUNICATIONS TO ATTRACT
TALENT & STRENGTHEN YOUR EMPLOYER BRAND

Adapt & Thrive in a Digital Talent Ecosystem

As organizations transition to digital-first strategies, Human Resources and Recruitment teams now need to
navigate a highly contextual, complex and community-driven digital talent ecosystem. Employers now must
cut through the noise with a strongly differentiated brand narrative and personalized engagement that
resonates deeply with the talent community and brings their employer brand to life.

Actionate empowers your HR, recruitment teams to design and execute robust digital communications
programs to address multiple talent management needs - including employer branding & EVP,
talent sourcing, candidate experience and employee engagement.

Staying Relevant to Talent is Critical
Staying Relevant to Talent is Critical

In today’s highly competitive job market, catching the attention and interest of high quality talent is a big challenge for midsized organizations, especially when the more eligible candidates have multiple job offers.

Companies that can tell a powerful and relevant brand story, offer exceptional candidate experience and build highly resonant engagement strategies, both pre and post joining, are more likely to win the war for talent.

Actionate Your Talent Communications Strategy

Use communications best practices and human-centric approaches to resonate with employees, build DEI
allyship, develop a sense of community, drive employee advocacy and improve recruitment outcomes.

Talent Sourcing Communications
Talent Sourcing
Communications
Employer Branding & EVP
Employer
Branding & EVP
Candidate Experience
Candidate
Experience
Leadership Profiling
Leadership
Profiling
Real World Impact

Actionate: Real World Impact

  • Improved quality and accuracy in screening and sourcing
  • High impact Employee Value Proposition (EVP) development
  • Digital-first employee engagement strategy
  • Focused employee advocacy program
  • High performance employee referral programs
  • Leadership profiling - storytelling and share of voice
  • Community initiatives - alumni, leadership, thought leaders, DEI, CSR, ESG, back-to-work, etc.
  • Workshops, training and tools to improve outcomes

Kickstart Your Communications & Engagement Journey

We would be thrilled to understand your business and develop a cohesive communications and
engagement strategy that delivers meaningful outcomes for your business.

Value Prop Workshops

Value Prop
Workshops

Understand your key
comms priorities, core
messaging pillars and
engagement levers

Focused Advisory

Focused
Advisory

Engage with us for
strategic planning,
ideation and driving
new initiatives

Fractional CMO

Fractional
CMO

Run strategic
communications
without investing in a
full-time CMO upfront

Virtual Comms Office

Virtual
Comms Office

Use a mature shared-
service practice
without investing in an
in-house team